THE SECRET SAUCE

our formula means we do things a bit differently

By blending entertainment with powerful insights, we spark debate, discussion and learning so audiences feel that they can open up in ways they never have before.

Whether it’s buzzers in our dating shows or stereotype-busting quizzes, our content sticks with your audience and keeps them engaged.

Our insights? They’re just as tasty. Our cultural specialists dig into the uncomfortable truths, to uncover raw insights that fuel real change.

We enrol active participants aged 16-34 through gamified surveys and interactive discussions, to serve you that competitive edge.

OUR 5 C’s for
cookING up success

1

Clarity

We start by understanding your goals, audience, and key challenges.

2

cast

We engage the right audience segments to ensure diverse, relevant insights.

3

craft

Using our edutainment approach, we create immersive insights & content experiences.

4

critique

We rigorously analyse data & content to ensure we’re heading in the right direction.

5

create

We turn insights into strategic recommendations and creative activations that resonate.

don't be shy, say hi!

Hi, I’m Hayel! Want to find out how you can stay relevant and resonate with young & diverse consumers?