a love letter from us to you
We get it.
We get that you’re scared of missing the mark, that you’re not tapping into the £4.5 billion in spending power from diverse groups or the £7 billion from Gen-Z. It’s no small feat, but you’re not alone.
Over a decade ago, we started Word On The Curb with one goal: to bridge the gap between brands and hard-to-reach audiences. It wasn’t easy, but it’s been worth every minute.
It all started with a YouTube channel, a shared Nikon DSLR Camera, and two Manchester uni mates, Ndu and Hayel.
After a slow start and a few viral hits later, including the 2014 gem ‘What I Wasn't Taught In School’ which is at 40 million views and climbing, we discovered that our authentic approach to content — stirring debates, sparking discussions, and capturing genuine opinions — was something special.
Now, a decade later, we’ve built more than just an audience; we’ve built a vibrant community of nearly 400,000.
Along the way, we’ve developed a unique formula — a mix of gamification and interactivity across insights and content — that’s proven to not only optimise engagement and generate rich insights, but snag us 5 awards for our work reaching diverse audiences at The Pro's Award (sponsored by Google).
Ready to ditch the guesswork and team up with pros who’ve been there, done that?
We’ll connect you with an engaged audience and provide the insights to boost your confidence and credibility.
Say goodbye to campaigns that miss the mark and hello to those that truly resonate.
Love, Word on the Curb
the secret sauce
We’ve taken the same principles that grew our impressive social media following of nearly 400,000 and applied them to consumer insights. The result? Our tried and tested Edutainment formula–a unique blend of storytelling and entertainment that’s impossible to ignore.
THE FULL RECIPE